Mary Ryan's is a well known and long established brand in Queensland bookselling. The marketing team provide exciting local and regional promotions designed to attract new customers to our stores.

As the Mary Ryan's brand grows, regional advertising funds will be established so funds raised are spent locally to ensure local media and promotions support our brand growth. Regional franchisees have access to a portion of their marketing levy to directly fund any pre-approved local marketing or media within their community. Our marketing team produces a range of promotional items including:

Good Book Guide (GBG)
Mary Ryan's releases the GBG four times a year. The GBG is a large, 8-page newspaper style lift-out. Every issue of the GBG features approx 50 books/products, author events, in-store competitions and give-aways.

This catalogue is the most proven form of advertising for Mary Ryan's. It is well known that Mary Ryan's drives sales for featured catalogue books. A full-time in-house graphic designer designs all Mary Ryan's catalogues and advertisements. This ensures any marketing or branding is efficient and precise.

Mary Ryan's also produces a Mary's Top Ten which is combined over the Mary Ryan's stores and can be used in local media or in-store.

Franchisees will benefit from regular point of sale material, posters, counter cards and flyers. Our marketing team can tailor any specific marketing campaigns for local events, new store openings and any local and regional marketing program.